Name

Alex Roca Riba

IAGC Authorisation and Roles

Contact Information

Website

Biography

For more than five years, founder, partner and trainer in PNL and Instituto Neuron, Barcelona. My story to get here has been long and full of emotions. You want to know more?

Degree in economics

I studied Economics at the Universitat de Barcelona doing a specialization in Marketing at the Johann Wolfgang Goethe Universität in Frankfurt, where he lived more than five years and where I started my professional career.

In 2000 I started working at OgilvyOne GmbH in Frankfurt as Project Manager, in 2004 I returned to Barcelona where I worked in export in Grifería Tres SA and Industrias Cosmic SA until 2011, carrying German-speaking markets and the countries of the former Soviet Union.

Although I like my work a lot because every day I talk to people from many different countries and in different languages, there is something inside me that tells me that this is not the way and I want to do something else. That’s why I left my job in 2011 and after spending more than a year to know what I wanted to do for the rest of my life and that was to found Instituto Neuron with Allan in 2012.

Training in NLP and Generative Change_

I started studying NLP in 2007 at the Gestalt Institute of Barcelona where I soon met Allan Santos. His teachings impressed me both because of the depth of the effects and the apparent simplicity of the model that marked me for life. With Allan I studied the following courses:

Instituto Neuron

2012 – Modeling with NLP – 7 days
2013 – NLP Practitioner – 12 days (Assistant)
2013 – Master Coaching with NLP – 8 days (Assistant)
2013 – NLP Master Practitioner – 12 days (Assistant)
2013 – Master NLP and Hypnosis – 10 days (Assistant)
2013 – NLP Training for Trainers – 10 days (Assistant)

Institut Gestalt and Centre de Salut Holos

2007 – NLP Practitioner – 12 days
2007 – Master Practitioner NLP – 10 days
2008 – NLP and Health – 10 days
2008 – NLP Practitioner – 12 days (Observer)
2008 – Trainer’s Trainer PNL – 10 days
2008 – NLP and Epistemology – 7 days
2008 – NLP Master Practitioner – 10 days
2009 – NLP and Hypnosis – 10 days
2010 – NLP and Coaching – 4 days
2010 – NLP Master Practitioner – 10 days
2011 – NLP and Hypnosis – 10 days
2012 – NLP and Hypnosis – 10 days

In 2010, at the hand of Allan I know two people who would mark my learning in a profound way: Stephen Gilligan and Robert Dilts. And I started to follow them around the world.

Trainer: R. Dilts

2015 – L’Art d’une réussite durable dans les affaires (Paris) – 2 days
2015 – untre un entrepreneur authentique (Paris – 8 days
2016 – Success Factor Modeling (Barcelona) – Assistant – 8 days
2016 – Collective Intelligence (Santa Cruz, CA, USA) – Assistant – 8 days

Trainer: R. Dilts and S. Gilligan.

2008 – The Hero’s Journey (Barcelona) – 4 days
2010 – Generative Coaching (Barcelona) – 4 days
2012 – Generative Collaboration (Barcelona) – 4 days
2013 – Generative Coaching Certification (Guangzhou) – 15 days
2014 – Generative Coaching Certification (Tokyo) – 4days
2014 – 2015 – Generative Coaching Certification (Barcelona) – Assistant – 16 days
2014 – Collaborator of façon générative (Paris) – 3 days
2015 – 2016 – Generative Coaching Certification (London) – Assistant – 15 days
2016 – 2017 – Generative Coaching Certification (Cologne, Germany) – Assistant – 16 days
2017 – Generative Coaching Certification (Barcelona) – Assistant – 15 days

Trainer: S. Gilligan

2010 – Trance Camp (Encinitas, CA, USA) – 17 days
2010 – Trance Camp (Barcelona) – 12 days
2013 – Trance Camp (Barcelona) – Assistant – 12 d
2013 – Self Relations Intensive (Encinitas, CA, USA) – 4 days
2014 – Self Relations Intensive (Encinitas, CA, USA) – 4 days
2014 – Generative Leadership (Hong Kong) – 4 days
2015 – Trance Camp (Barcelona) – Assistant – 12 days
2015 – Transformation von Problemidentitäten (Heidelberg, Germany) – 4 days
2015 – Trance Camp (Encinitas, CA, USA) – 12 days
2015 – Supervisión Group (Santa Cruz, CA, USA) – 3 days
2015 – Supervision Group (Munich, Germany) – 3 days
2016 – Supervision Group (Munich, Germany) – 3 days
2016 – Le voyage du Héros (Grasse) – 4 days
2016 – Trance Camp (Encinitas, CA, USA) – 12 days
2017 – 2018 – Trance Camp (Barcelona) – Assistant – 12 days

And my hunger to learn NLP does not end here. A part of having traveled to learn from great masters, we started to bring them to Barcelona to Barcelona so that we could not only enjoy those who travel abroad. With all this, I had the pleasure of studying with two great teachers (Christina Hall and Judith Delozier) and with another great teacher (David Gordon) and I did the following courses:

Trainer: Christina Hall
Instituto Neuron, Barcelona, Spain

2015 – Language in action – 6 days
2015 – NLP Trainer Training (The Art of Training) – 14 days
2015 – NLP Master Trainer (The Game of Training) – 8 days
2016 – Time Space View Continuum – 4 days
2016 – Language in Action – 6 days
2016 – The Paradoxical Nature of Change (Croydon – UK) – 4 days
2017 – The Paradoxical Nature of Change – 4 days
2017 – NLP Trainer’s Training (The Art of Training) – 14 days

Trainer: Judith Delozier
Instituto Neuron, Barcelona, Spain

2015 – The Veils of Perception – 2 days
2016 – Generative Leadership – 4 days

Trainer: Robert Dilts and Judith Delozier
NLP University, Santa Cruz, CA, USA

2014 – NLP Trainer’s Training – 18 days
2014 – NLP Master Trainer’s – 16 days

Trainer: David Gordon
Instituto Neuron, Barcelona, Spain

2013 – Therapeutic Metaphors – 3 days
2015 – Tasking Coaching – 4 days
2015 – Advanced Modeling – 4 days

Teacher: John Grinder, C. Bostic, and M. Carroll
NLP Academy, London, UK

2012 – NLP Trainer’s Training – 17 days

The lessons learned from all these trainers have been much better for me than the lessons learned during my years at the University. Much more useful, with more applications in the day to day and feeling that with what I have learned I can really improve the world.

NLP Certifications and others_

– ITA (International Trainers Association of John Grinder, Bostic and Michael Carrol).

– AEPNL (Spanish Association of NLP).

– The Society of Neurolinguistic Programming (with Christina Hall).

– NLP University (with Robert Dilts and Judith Delozier).

– Dilts Strategy Group (with Robert Dilts).

– IAGC (International Association of Generative Change).

Country

Language